ProgrammeMaster and Major League Baseball have agreed a deal that will see ProgrammeMaster produce the official gameday programmes for the 2019 MLB London Series between the Boston Red Sox and the New York Yankees.
The sport’s biggest rivalry will enter a new chapter in June when the two teams face off at the London Stadium for the first-ever regular season Major League Baseball game to take place in Europe, with two games taking place over the weekend of 29 and 30 June 2019.
Over 100,000 tickets were snapped up immediately after going on sale back in December as fans attempted to guarantee their place at this historic occasion, and those lucky enough to be there will now have the chance to also pick up a souvenir programme to enhance their matchday experience.
Speaking about the agreement with MLB, ProgrammeMaster Managing Director Lee Berry said: “We are delighted that Major League Baseball noticed the quality of our work and decided to select us as the official programme supplier for this historic series.
“Having worked with the other major sports in the US before – the NBA and the NFL – we are now excited to add MLB to our ever-growing portfolio of clients, and everyone at ProgrammeMaster is looking forward to producing a programme befitting such a spectacle.”
Pre-orders for the official gameday programme can be taken online now here.